Product Detail Page
Interaction Designer
Inkling
As the lead designer on a project to redesign the product detail webpage I collaborated with engineers and consulted with prodcut designers on the design team to more clearly display features and offer a glimpse into the Inkling reading experience. The goal of the project was to showcase book enhancements as highlighted features and to convert print readers to the interactive experience.
San Francisco, 2013.
San Francisco, 2013.
Before Redesign
Emphasis on the book’s cover photo and specs.
Emphasis on the book’s cover photo and specs.
After Redesign
After testing, the cover of book was decreased and title was made more promient on the page. Added to the page were a “hero” image, sticky navigation bar, feature highlights, and customer reviews.
After testing, the cover of book was decreased and title was made more promient on the page. Added to the page were a “hero” image, sticky navigation bar, feature highlights, and customer reviews.
Initial process sketches
